Salt Lake City Invitation for Beyond Right & Wrong
ROTARY/CAUSEBRANDS PRESENTS A SPECIAL DOCUMENTARY SCREENING OF BEYOND RIGHT AND WRONG: STORIES OF JUSTICE AND FORGIVENESS
SATURDAY JAN. 18, 7:00PM, AT THE LEONARDO
SALT LAKE CITY, UT — Rotary and Causebrands will host a special screening of the documentary Beyond Right & Wrong: Stories of Justice and Forgiveness on Saturday, Jan. 18 at 7:00pm at The Leonardo. This screening, followed by a Q&A with director Lekha Singh and Kweku Mandela, grandson of the late Nelson Mandela, is part of the larger Beyond Right & Wrong 2014 Viewership Campaign, an online push that is focused on garnering 1,000,000 unique online viewers for the film while raising $500,000 for causes related to forgiveness and reconciliation.
In Beyond Right & Wrong, victims of three devastating conflicts — the Rwandan Genocide, the Israeli-Palestinian conflict and the Troubles in Northern Ireland — as they struggle to forgive without sacrificing their need for justice. This transformative documentary allows viewers to delve deeply into the familiar battles for reconciliation and recovery, opening their eyes to the multifaceted expression of human resilience.
“The stories broke my heart yet gave me enormous hope,” says Lekha Singh. “I hope this film has illustrated the strength of the survivors and expressed the possibility of an alternative path towards justice, a solution rooted in neither violence nor hatred.”
Co-directed by Roger Spottiswoode (Turner and Hooch, Tomorrow Never Dies) and Singh, this transformative documentary has won multiple awards (Best Avant-Garde Film in 2013, American Psychological Association; Best Documentary Film, Fingal Film Festival; Runner-up for Best Documentary, LA Jewish Film Festival) and garnered worldwide attention since its initial release last year. UN Secretary-General Ban Ki-moon presented the film to the General Assembly before they adopted a far-reaching resolution for the peaceful mediation of conflict.
The Beyond Right & Wrong 2014 Viewership Campaign will launch in mid-February on www.FilmRaise.com, an online platform that harnesses the assets and resources of top human rights organizations to increase the viewership of film. Partnering charities (Anasazi Foundation, Free the Children, Malala Fund, Nelson Mandela Centre of Memory, Witness and Women for Women International) will earn collectively up to $500,000 (10,000 unique views = $5,000) for their causes, simply by promoting and increasing viewership of Beyond Right & Wrong through their email databases and social media channels.
For more information, contact:
Gretta Whalen
Phone: 801-712-8004
Email: grettawhalen@hadleyimpact.com
Amber Lindke
Phone: 716-628-7676
Email: amberlindke@hadleyimpact.com